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SHISEIDO
R&D Manager, Global Professional Business Div. Shiseido Professional Brand Unit
正社員 · Yokohama
SHISEIDO
Business Intelligence & Strategy Analyst / Manager
正社員 · Tokyo
SHISEIDO
Marketing Manager/ Specialist, Global Professional Premium Hair Care Brand
正社員 · Tokyo
NIKE
Japan - Ethics & Compliance Manager
正社員 · Tokyo
SHISEIDO
Global Business Solution Lead
正社員 · Tokyo
NIKE
Japan - Neighborhood (Nbhd)/Authenticators Marketing Manager
正社員 · Tokyo
SHISEIDO
Demand Planning Global Business Process Expert (dp Gbpe)
正社員 · TOKYO
SHISEIDO
Manager or Brand Associate, Core Platform, Marketing Dept. Shiseido Global Brand Unit
正社員 · Tokyo
SHISEIDO
IT Project Manager
正社員 · Minato City
SHISEIDO
Information Security Specialist
正社員 · Tokyo
SHISEIDO
Manager, Consumer & Market Insights
正社員 · Tokyo
SHISEIDO
Business Data Analyst (Scm)
正社員 · Tokyo
SHISEIDO
Manager / Staff, Marketing For Global Professional Life-Style Hair Care Brand
正社員 · Tokyo
SHISEIDO
Specialist / Manager, Business Development
正社員 · Tokyo
SHISEIDO
Staff / Manager, Cross Border Marketing Strategy
正社員 · Tokyo
SHISEIDO
Manager / Brand Associate, Premium Solutions Group, Marketing Dept, Shiseido Global Brand Unit
正社員 · Tokyo
SHISEIDO
Manager, Strategy & Business Development, Global Professional Business Division
正社員 · Tokyo
SHISEIDO
Manager, Strategy Acceleration
正社員 · Tokyo
SHISEIDO
Manager, PR Excellence Group, Communication Excellence Dept., Sgbu
正社員 · Tokyo
SHISEIDO
Manager, Supply Network Group
正社員 · Tokyo
SHISEIDO
Staff of Digital Engagement Group, Global Professional Business Division
正社員 · Tokyo
SHISEIDO
Group Manager, Digital Engagement Group, Global Professional Business Division
正社員 · Tokyo
ホーム > ビデオ > Alessandro Sartori welcomes us at a distance in Ermenegildo Zegna’s Milan showroom!

Alessandro Sartori welcomes us at a distance in Ermenegildo Zegna’s Milan showroom!

access_time 00:04:00

A film shot indoors and outdoors for a collection that offers a wardrobe that highlights a new approach to traditional materials, worked with lightness and fluidity.interview alessandro sartori-artistic director:we decided straight in september to go to the second level of our phygital experience and to produce a fashion film. we added in the narrative, this idea of indoor and outdoor, which are colliding into a new aesthetic where the garments could be easily worn by different generations of people or by women. the approach has to be more modern, more, i would say modular, and more flexible. this is the mindset behind the collection. so you have very interesting garments with a generation of fabric that's giving you a fluidity to move. due to this, the construction, which is very fluid, no seams in the sleeves for many garments, is fully deconstructed so inside, we don't have linings, we don't have canvas or fusing, we don't have any padding. so the material is at the center and the design is at the center, with this kind of construction. this is also very interesting because it's done in the usually existing wools, we have many of them too. no seams seen here. a larger fit could be very good in a woman too, on a smaller size. and the pocket has a very interesting solution as several other garments in the collection. so there is a slice here. you enter and you can go either in the pen pocket. what we wanted to do is the same technique of jersey, exported in the flannel world, so you have a flannel feel, that kind of very wintry look that could be lighter, darker, green or grey. but, it is again, 100% jersey-made, so fully elasticated. basically out of it, you can do pant, you can do other pinnings, you can do jackets. hybrid garments are also becoming very popular in this collection, so we fuse knit and shirts, or jackets and knits, or knits and jersey. and the fluidity and the lightness is the center of the collection. this is the bag that represented better. it is a paper bag, so basically you wear it like this, so it's very light and subtle and you have a very nice feel. but if you want to wear it with documents, you just go like this and basically it is becoming a classic bag for men. we are lucky at zegna because we supply most internally, so we have the fabrics and we have the artisans in the workshops. but every time you go outside, we don't produce everything internally, honestly. we also do outside. when we go outside, we see the difficulties of the system. we see the difficulties of the system that is now without oxygen since almost a year. in one month it would be a year. the worry is the fragility of the artisans and their families because that is really the most important part of italian craft. so it's a challenging moment and we want to support as much as we can our suppliers.music issued from the fashion show